Careers at the MDS
The Massachusetts Dental Society (MDS) is a professional association dedicated to improving the oral health of the public and the professional development of its membership through initiatives in education, advocacy, and promotion of the highest professional standards. To accomplish these goals, the MDS engages in political advocacy, access to care, various communications—including publications, website, and social networking—and produces an annual dental conference in Boston. The MDS delivers continuing education onsite and throughout the Commonwealth. It also includes a Foundation focused on improving access to care for the underserved in Massachusetts.
Employee benefits include:
- Health and Dental Insurance
- Generous Paid Time Off and Holidays
- 401(k) Profit-Sharing Plan
- Tuition Assistance
- Flexible Spending Accounts
Manager of Strategic Communications
We are seeking a Manager of Strategic Communications who will be responsible for driving, creating, and implementing a wide range of programs to support membership and governmental affairs. He/she will be tasked with nurturing public relations programs through the media as well as online and print campaigns. The Manager of Strategic Communications must be a team player capable of building strong relationships with the other members of the team to execute plans and identify opportunities to increase the Society's mind share.Responsibilities and Duties
- Develop and implement public relations strategies to build and improve the public image of the MDS.
- Monitor media articles potentially involving the MDS, its members, and issues important to the MDS.
- Increase public awareness of the importance of oral health.
- Build and manage relationships with media outlets.
- Write news releases, pitch stories to reporters and editors, draft advertisements, and coordinate media interviews with spokespeople from the MDS.
- Draft messaging guidelines for MDS spokesperson(s) on all topics.
- Develop and implement a public relations strategy to increase awareness of policy issues and build public support for MDS positions on legislation.
- Assist in developing and executing MDS public affairs advertising and media relations campaigns.
- Leverage social media platforms to engage stakeholders on important public policy issues.
- Develop collateral materials to support public policy initiatives.
- Collaborate with external stakeholders to align communication strategies on shared public policy goals.
- Draft fundraising communications focused on political action and Foundation activities.
- Develop and execute strategy for MDS social media platforms including Facebook, Instagram, Twitter, and YouTube.
- Conduct regular analysis of MDS social media platforms, marketing, and advertising campaigns.
- Create, repurpose, and publish member-facing and public-facing content (copy, graphics, and video) across multiple MDS channels (social media, publications, website, email) to support targeted campaigns.
- Participate in developing strategy and content for member emails and communications.
- A bachelor’s degree with a minimum of 3–5 years of experience in public relations, media relations, or community relations, preferably working in a non-profit, health care, or association setting
- A proven track record in placement of news stories and in creating social media content
- A highly motivated self-starter who can work effectively both independently and as part of a team
- A quick learner with the ability to juggle multiple projects simultaneously in a fast-paced environment
- Exceptional written, verbal, and interpersonal skills
- Strong proofreading and editing skills, consistently demonstrating a high level of attention to detail
- Articulate in speech; communicates in a clear, fact-based, and enthusiastic manner
- Writes clearly, concisely, and correctly when presenting findings in reports and correspondence
- Ability to communicate effectively in public situations, including media and public policy environments
- Proficient in Microsoft Word, Outlook, Excel, PowerPoint, etc.
- Availability to participate in evening and weekend meetings as required
- Ability and willingness to travel by common air carrier to out-of-state meetings as required several times each year
- Must be able to see to read documents on paper, on computer monitors, and/or on hand-held mobile devices
- Must be able to hear the spoken word (either naturally or assisted) in person, by telephone, and/or by video conferencing
- Must maintain a valid driver’s license and be willing and able to drive to out-of-state and in-state meetings as required